JUYAA Media

JUYAA Media is the Corporate entity that will engage in the majority of the commercial activity for The Collective.

Structure

JUYAA Media will begin as an incorporated Limited Liability Company under full ownership and management of the Collective.

JUYAA Media will be structured into several departments that will oversee key areas of focus. These department may be incorporated (or become incorporated) entities depending on the requirements of the department.

The initial departments will be:

JUYAA Worldwide: Global Sales and Distribution for Caribbean motion picture projects
JUYAA Productions: Shared Production Services for projects produced directly through JUYAA Media programmes or partner productions.
JUYAA Studios: Financing Fund for Caribbean Motion Picture Productions, managed by JUYAA Media
Caribbean Media Academy: Non-Profit arm focused on developing training/educational programmes and industry research

Ownership & Partnerships

Class A Shares (Collective Voting)
- Held by The JUYAA Creator Collective
- Permanent majority voting control (≥51%)
- Cannot be diluted or transferred outside the Collective
Class B Shares (Employee Voting)
- Reserved for JUYAA Media employees
- Up to 20% of total voting power
- Vesting and buyback provisions apply
Class C Shares (Partner/Public Voting)
- Available to aligned partners and public investors
- Voting rights, but capped to ensure Collective retains majority control
Class D Shares (Investor Non-Voting)
- For capital investors seeking financial returns
- No voting rights, but full economic participation

Governance

JUYAA Media will operate with an independent governance structure that allows it to manage its own operations and pursue opportunities with agility. However, it will remain accountable to The JUYAA Creator Collective, which will retain strategic oversight to ensure alignment with the Collective’s mission and values.

Key features of the structure:

Independent Board of Directors, with a majority appointed by The Collective to safeguard long-term vision and cultural integrity.
Employee and investor representation will be included through designated board seats or observer roles.
Major decisions such as changes to JUYAA Media’s mission, ownership structure, or major transactions will require formal approval from The Collective, using its internal proposal and voting process.
The JUYAA Media board will function as a sub-committee of The Collective, streamlining oversight while minimizing governance overhead.

This structure ensures that JUYAA Media can operate effectively in the market while remaining grounded in the values and priorities of the Caribbean creative community.

Funding

Departments

JUYAA Worldwide

JUYAA Worldwide is the international sales, distribution, and market development arm of the JUYAA Media Group. It is purpose-built to amplify the reach of Caribbean motion picture content, connecting regional stories with global audiences and platforms.

Mission & Focus

JUYAA Worldwide is named to reflect its core mission: bringing the vibrant, diverse, and authentic narratives of the Caribbean to the world stage. It serves as a bridge between Caribbean creators and international markets, ensuring that the region’s unique cultural expressions are not only seen but celebrated globally.

Key Functions

Global Sales & Distribution: Facilitates the licensing, syndication, and sale of Caribbean content to broadcasters, streamers, and distributors across North America, Europe, Africa, Asia, and Latin America.
Market Access & Festival Strategy: Develops tailored strategies to position Caribbean films and series at major international festivals, markets, and showcases.
Diaspora Engagement: Leverages data and partnerships to connect content with Caribbean diaspora communities worldwide, fostering cultural pride and commercial success.
Platform Partnerships: Builds relationships with global streaming services, networks, and digital platforms to secure placement and monetization opportunities for Caribbean productions.
Capacity Building: Works alongside JUYAA Spark participants to prepare them for international pitching, co-production, and distribution negotiations.

JUYAA Studios

JUYAA Studios is the production financing arm of JUYAA Media, a pioneering venture studio focused on building a sustainable and globally competitive Caribbean Film and Television industry. The fund operates with a slate financing approach, meaning it backs multiple projects simultaneously to diversify risk and maximize creative and financial returns.

Key Components of the Fund Strategy

Slate-Based Financing Model
JUYAA Studios supports a curated slate of productions, including:
- JUYAASpark Projects: These are early-stage, high-potential creative concepts developed and produced wholly within JUYAA Media’s ecosystem.
- Independent Projects: External productions that align with JUYAA’s mission and meet its investment criteria.
Creative Executive Development – JUYAAStart
A cornerstone of the fund’s strategy is the JUYAAStart program, which aims to cultivate a new class of Creative Executives—professionals who bridge the gap between artistic vision and business strategy. This initiative includes:
- Specialized training in production, financing, and distribution.
- Direct investment and resource access.
- Strategic mentorship to empower entrepreneurial talent.
Dual Focus: Creativity + Business Acumen
JUYAA Studios emphasizes a parallel development model, where:
- Creatives focus on storytelling and artistic execution.
- Creative Executives manage business development, financing, and distribution.
Cultural Impact & Global Reach
The fund is designed not only to support Caribbean stories but also to ensure they resonate globally. By investing in both creative and business infrastructure, JUYAA Studios aims to elevate Caribbean culture on the world stage.

JUYAA Productions

JUYAA Productions is the dedicated production services division of JUYAA Media, designed to provide high-quality, scalable, and collaborative infrastructure for film and television production across the Caribbean. Its mission is to empower regional storytellers and streamline production workflows, while fostering a thriving ecosystem for local and international content creators.

Purpose

JUYAA Productions exists to:

Deliver end-to-end production services for JUYAA Media’s internal projects and external clients.
Offer shared infrastructure that reduces overhead and increases access to professional-grade resources.
Strengthen the Caribbean motion picture industry by making production more accessible, efficient, and globally competitive.

Key Services Offered

JUYAA Productions provides a comprehensive suite of services, including but not limited to:

Production Management

Line producing and budgeting
Scheduling and logistics coordination
Crew sourcing and management

Technical Services

Equipment rental (cameras, lighting, grip)
On-set technical support
Post-production facilities (editing, color grading, sound design)

Studio & Location Services

Access to sound stages and production offices
Location scouting and permitting
Set construction and design

Talent & Casting Support

Casting services for actors and extras
Talent coordination and contracts
Union and guild compliance

Shared Infrastructure & Resources

Centralized production database and asset management
Insurance and legal support
Transportation and catering coordination

Regional Collaboration & Co-Production Support

Facilitating cross-island productions
Supporting international co-productions with local expertise
Navigating regional incentives and funding opportunities

Strategic Integration with The Collective

While JUYAA Productions serves as the central production services hub, it may not directly own or operate all the services it offers. Instead, many capabilities are made available through The Collective’s vertical investment strategy, which acquires strategic minority stakes in key service providers across the motion picture value chain. This approach enables JUYAA Productions to leverage preferred vendor relationships, shared infrastructure, and cross-portfolio synergies such as equipment rentals, sound stages, post-production suites, and logistics without the overhead of full ownership. By aggregating demand and aligning incentives, JUYAA Productions ensures access to high-quality services while supporting the growth and sustainability of the broader Caribbean film ecosystem.

Industry Impact

By offering these services, JUYAA Productions aims to:

Lower barriers to entry for emerging filmmakers.
Increase production quality across the region.
Attract international productions to the Caribbean.
Create jobs and build capacity in technical and creative roles.
Programmes

JUYAASpark

JUYAA Spark is a proposed transformative accelerator programme to be developed through a strategic partnership between JUYAA Media Group, IDB Lab, and The University of the West Indies (The UWI). Its mission is to cultivate a new generation of Creative Executives: visionary leaders who will drive the growth and global success of the Caribbean motion picture industry.

Programme Overview

JUYAA Spark blends post-graduate professional certification with hands-on venture studio training, enabling participants to evolve from creative thinkers into studio builders. The programme is structured into three dynamic phases:

Develop (6 months)
Participants gain foundational knowledge in production, development, and distribution. They learn to shape screen-based content through practical exercises, legal and financial training, and collaboration with CARIMAC students.
Build (6 months)
Teams create studio business plans, develop content slates, and receive mentorship in business operations, fundraising, and project commissioning. This phase emphasizes entrepreneurship and strategic planning.
Pilot (12–18 months)
Selected projects receive funding from the JUYAA Studios Fund and move into full production. Participants work with JUYAA Worldwide’s distribution experts, engage with global markets, and premiere their pilot content in select territories.

Key Features

Studio Creation & Ownership: Participants build their own studio brands, with JUYAA Media Group holding a majority stake initially, later diluted to empower studio leads and investors.
Global Distribution: Through JUYAA Worldwide, projects gain access to international markets, diaspora audiences, and streaming platforms.
JUYAA Nexus Platform: A centralized digital ecosystem for managing production, rights, financing, and distribution.
ScreenPulse Analytics: A proprietary engine offering data-driven insights into market trends, talent metrics, and budget viability.

Strategic Partnership with The UWI

The UWI plays a pivotal role as a senior strategic partner, contributing to academic co-development, infrastructure support, and governance. The collaboration integrates JUYAA’s curriculum into the UWIStar programme, offering students real-world experience and new career pathways in media entrepreneurship, production, and distribution.

Strategic Role of JUYAA Worldwide

JUYAA Worldwide plays a pivotal role in the final phase of the JUYAA Spark accelerator, guiding emerging Creative Executives through the process of taking their pilot projects to market. This includes:

Packaging content for international buyers.
Navigating rights management and legal frameworks.
Utilizing the JUYAA Nexus platform for streamlined production and distribution.
Applying ScreenPulse Analytics to identify market trends and optimize content positioning.

Outcomes & Impact

Development of 75 projects, creation of 15 studios, and production of 15 pilots over three years.
Establishment of 5 scalable studios and 2 breakout ventures.
Expansion of Caribbean content exports and strengthening of diaspora engagement.
Creation of sustainable media ventures led by Caribbean talent.